Track your market share, get market intelligence and see all your competitors traffic. Helpt out to understand your market and enhances your performance.

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+ Get intel on competitors traffic
+ Free version on the site
+ Breakdown of traffic and lots more


- You quickly have to go to paid if you want more
- It probably will give you lots to do


Get insights in your competitors traffic by using Similarweb
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Tool FAQ

What is SimilarWeb?

Where does SimilarWeb get the data from?

SimilarWeb obtains data from the following sources: Direct data from website owners, data from partners and Internet providers with millions of users, public data sources: proprietary technologies and indexing mechanisms that constantly scan public data and data from an anonymized panel of browser extensions on visited websites.

What are the alternatives to SimilarWeb?

Among the best known alternatives to SimilarWeb are: Semrush, SpyFu, Ahrefs, Moz Pro, SE Ranking, Pathmatics, Serpstat, ZoomInfo, InsideView Insights, Act-On, Adapt, Clearbit Enrich, Terminus ABM Platform, UpLead, Lead411, Adobe Campaign, Crayon, Brandwatch, Klue, Siteimprove, Alexa, Mangools, Quantcast, BuiltWith, Searchlight Driver, and Tag Explorer.

What is SimilarWeb used for?

SimilarWeb helps you understand your own business (ranking, competitors, origin of visitors). It helps to analyze the competition and benchmarking (performance, identifying market opportunities and threats), to improve content marketing strategies with the information obtained (most beneficial social networks, keywords, and popular terms), and to create market intelligence.

Is SimilarWeb free?

SimilarWeb offers a free version which has some limitations in the free search, but you can still get good results on the strategies. For complete reports and access to all functions, there is the SimilarWeb PRO version, the paid version. According to unofficial sources, the website does not indicate the value of the plans (between $ 199.00 and $ 799.00 per month, according to unofficial sources), but you can speak with a consultant about the possible options.

What are the features of SimilarWeb?

Website Analysis: traffic and engagement metrics, SEO and PPC keywords, audience interests, traffic sources, and popular pages. Industry Analysis: traffic and engagement metrics, SEO and PPC, and industry leaders. API and integration: tools can be created to connect directly to the SimilarWeb platform.

SimilarWeb Features

SimilarWeb allows for marketing intelligence solutions that can boost your company's sales and empower your decision-making. You can sign up for free, but there are multiple pricing tiers that allow you to leverage even more tools and features.

The main features of SimilarWeb include:

Website Analysis

Website and app analysis are built into the platform, offering you intelligence at your fingertips. You can use a variety of different tools to amplify your website's performance, including:

Industry Analysis

Industry analysis allows you to understand the industry they are either getting into or are already in. There are three main features of the industry analysis portion of this tool and may include:

Industry analysis is an important way for you to base your marketing campaign using data. If you use the industry analysis tool properly, you can start generating traffic the same way that the leaders in your industry are.

Analysis removes trial and error from your marketing, and can also help you save money in the long term by doing more of the marketing that generates leads and less that comes up empty handed.


API and Integration

API integration allows you to build tools that connect directly to the similar web platform. These tools can help you integrate your tools with the power of SimilarWeb. You can use API for:

Recommended Reading: How to do Keyword Research

Multiple industries are already using these APIs to their advantage. You'll find that the SimilarWeb API has been used in the following industries, and the number continues to grow:

A few of the many ways that companies are using this API to integrate into their platforms includes:

SimilarWeb is a tool that is used across multiple different niches. You'll find that the platform is robust, and there are nice dashboards that make it easy for users to begin using the analysis tools available on SimilarWeb.

Use these tools to discover new opportunities, partners, leads and even affiliates that can join your program and help you generate new sales.

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