Hubspot CRM

HubSpot develops cloud-based, inbound marketing software that allows businesses to transform the way that they market online. This is their Free CRM.

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Free version
Free trial
For businesses
Headquarter country
United Kingdom
Headquarter city
Employee size

+ Free; do we need to say more
+ Good CRM system for small & medium businesses
+ Fits in perfectly into all other Hubspot products


- Less complex than the paid CRM systems
- Other Hubspot products can be expensive


The best Free CRM on the market
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Tool FAQ

How does the Hubspot CRM work?

What is inbound marketing?

Inbound marketing is a method of commerce that seeks to win customers through the creation of good content and tailor-made practices. Unlike outbound marketing (traditional method), which invades the public directly with content that is not always desired, inbound marketing creates useful links for the customer in solving real problems.

What highlights does the Hubspot CRM offer?

Contact log – stores contact information. Automated Sales Activity Log - allows syncing with email and Hubspot Sales. Sales pipeline - allows you to see the entire sales funnel in one dashboard and check transactions. Sending, optimization and monitoring of email templates - allows you to transform repetitive emails into templates for easy sending and monitoring.

What is Hubspot Marketing Hub?

Marketing Hub is a marketing automation solution from Hubspot, whose main function is to attract the right audience and convert them into new and loyal customers, as well as to carry out inbound marketing campaigns and use the information of the user's browsing behavior to improve sales.

What features does Hubspot Marketing Hub offer?

The most noteworthy are: professional landing page design, website creation and management, content strategy support with SEO, CTA support without coding, customer analysis tracking, lead management and analysis, A / B testing, and marketing automation.

What are the Hubspot Marketing Hub prices?

Hubspot offers several plans for Marketing Hub: the Starter plan costs $ 45.00 per month or $ 540.00 per year, the Pro plan costs $ 800.00 per month or $ 9,600.00 per year, the Enterprise plan costs $ 3,200.00 per month or $ 38,400.00 per year. They also offer a totally free plan.

Is Hubspot a CRM?

Should I use Hubspot CRM?

Hubspot CRM will have the best use case when you are also looking to use their marketing services, this way you will have everything on one platform. When you are only looking for a CRM to use we would recommend checking out our website to make the right (long term) choice.

Is Hubspot CRM free?

Yes. Hubspot offers their CRM system for free. They offer it for free to attract new customers who become interested in the other services/tools they offer.

What is the Hubspot platform?

The Hubspot Growth Platform is a full suite of software tools for sales, marketing, and customer service. It all works from the same core database so it will create a smooth experience for your customers and ease up the internal handovers and communication.

What is the difference between Hubspot and Hubspot CRM?

Hubspot is known for its marketing services, besides this, they also offer a free CRM named "Hubspot CRM". They use their CRM to attract new customers which could be potential users for their other services.

When should I use Hubspot CRM?

We would recommend looking into Hubspot CRM when you are also interested in their other services, this way you can make the most use out of it. Make sure you know your needs for a CRM tool before choosing any.

HubSpot CRM Features

HubSpot aims to help millions of businesses grow better and succeed. HubSpot offers software for marketing, customer service and sales, but their free CRM is what attracts most users to the platform. Robust and feature-rich, the 100% free-forever CRM ties into other HubSpot products well and acts as a core for streamline customer service, marketing, sales and more. HubSpot CRM offers solutions for every business:

Email Tracking and Notifications

Email is an integral part of marketing, offering higher conversion rates and one of the most powerful ways to nurture prospects. HubSpot has built-in email tracking that allows you to close deals faster.

With HubSpot, you can connect to many of the same email apps you’re already using to limit workflow interruption. The platform works seamlessly with:

HubSpot provides an all-in-one sales software that leverages the power of email to nurture and close leads. Team members can track emails and receive notifications, and they can also use a robust set of email tools, including:

Email is a great means of marketing and warming up leads, but you also need a way to properly track prospects.

Prospect Tracking

The prospects that visit your site, go through parts of your sales funnel and are more likely to turn into conversions are the ones your team members need to spend the most time interacting with.

HubSpot CRM allows you to track prospects in real-time, so you’ll always know which prospects are most engaged.

Insights into your prospects allow you to:

Team members can be notified through the CRM when a prospect views the site. Insights like this allow you to follow up with the prospect the same day or the next day to nurture the lead further and increase your chances of closing the sale.

The prospecting tool also includes in-depth filtering capabilities that enable you to filter prospects by:

You can create special views for your team to track prospects, based on your filters, with less work. The custom views allow you to spend more time trying to close the right prospects and less time having to work your way through leads.

One last key feature is the daily email digests that can be sent to your team. The digests, and notifications, allow team members to keep track of the companies they’re trying to close with greater precision.

You can even click to call your leads.

Pipeline Management

Pipeline management is integral to your business’ success. HubSpot CRM allows for rapid deal creation with the use of:

Adding deals to your business pipeline is fast and easy. A single click allows for:

Team members can be assigned tasks, and deals can have multiple stages added.

Drag and drop functionality allows for deals to go from the initial to end stages quickly without the need for an IT department. You have full control over the deal and respective stages. Team members have the ability to:

HubSpot’s powerful free CRM allows managers to see an overview of all individuals and teams to judge performance. Pipeline management allows for dashboards to provide the information managers and team leaders need to know to make smart business decisions.

Dashboards allow for rapid viewing of:

If potential revenue is held up, the system can allow for potential problems to be identified and more team members to be deployed to make sure the right, profitable deals have top priority.

Pro tip; Read our blog on the best CRM for SMB companies
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